EXPERIENCE IS THE EDGE, WE HELP YOUR BUILD IT.
Experts in transforming your events to high impact experience programs.
EXPERIENCE STRATEGY • AUDIENCE CENTRIC EXPERIENCE DESIGN • EXPERIENCE TECH & MEASUREMENT • EVENT PROJECT LEADERSHIP • EXPERIENCE ENGAGEMENT STRATEGY • EVENT MARKETING
WE ARE AN EXTENSION TO YOUR TEAM
EMPOWERING BUSINESS, MARKETING AND COMMUNICATIONS TEAMS WITH EXPERTS IN TRANSFORMING EVENT PLANNING INTO EXPERIENCE STRATEGIES THAT DELIVER RESULTS.
WHAT WE TRANSFORM:
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Drive commercial engagement and build lasting relationships.
Our approach helps you transform your customer events into powerful tools for generating leads, closing deals, and building long-lasting partnerships. By aligning your networking, user conference, roundtable or small customer events with your sales and marketing efforts, you'll create a more integrated customer engagement strategy where events accelerate performance. -
Maximize your return on tradeshow investments.
Tradeshows and exhibitions offer businesses a unique opportunity to build strong pipelines, enhance brand presence, and establish credibility with new prospects and existing partners. However, many businesses fail to quantify the real returns from these investments, leading to suboptimal results.Our stand strategy process goes beyond the physical presence at a tradeshow, helping you optimize your engagement efforts and maximize your ROI. We avoid unnecessary excessive stand activations, improve your pre-show preparation, and implement data-driven tracking to identify, engage, and convert opportunities. By adopting a more strategic approach, you can ensure that your tradeshow investments deliver tangible results.
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Build a strong foundation for effective experience marketing.
Before launching experience marketing initiatives, it's essential to have a solid brand foundation in place. Our approach helps you define your brand positioning, storytelling, and value proposition, providing a clear framework for engaging with your audience. -
Elevate your digital events in a crowded market.
With the exponential increase in digital events, it's more important than ever to differentiate yourself. Our transformation program helps you create engaging formats, bridge content with engagement, and stand out in a crowded market. -
Transform internal events into powerful tools for business success.
Internal events often fall short of their intended goals. Our approach helps you create meaningful experiences that build culture, align teams, and improve employee engagement, attrition, and acquisition. By going beyond the superficial goal of getting everyone in the room, we help you create events that drive real business results.
OUR SERVICES
OUR TEAM BRINGS EXPERTISE ACROSS SIX SPECIALISED FIELDS, LEVERAGING OUR PROPIETARY FRAMEWORKS. WHEN TAILORED TO YOUR UNIQUE BUSINESS CONTEXT, THESE FRAMEWORKS TRANSFORM YOUR AD-HOC EVENTS INTO STRATEGIC EXPERIENCE PROGRAMS.
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Optimize your event portfolio. Our strategic approach helps you understand the relationships between your individual events and their contribution to your overall business goals. We'll identify opportunities to optimize your event calendar, ensuring each event delivers on a clear purpose with maximum value.
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Shift your focus from your business to your audience. Most businesses focus on what they want to say, but the most memorable events are those that resonate with the audience. Our design process ensures your events are not just memorable but also drive desired actions.
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Measure the impact of your events with our customized scorecard. Our expert guidance and measurement framework help you leverage technology to track the impact of your events and make data-driven decisions. We'll develop a tailored scorecard, drawing from our library of over 50 KPIs and measurement strategies, to provide a comprehensive assessment of your experience programs' effectiveness and impact.
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Develop an engagement formula that drives results. Our engagement approach goes beyond the event itself, creating a lasting impression and driving actions. We'll work with your sales, marketing, and communications teams to develop a customized engagement formula that extends the reach of your events and turns investments into tangible results.
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Develop compelling marketing campaigns that resonate with your audience. Our approach combines marketing and CRM formulas to create effective campaigns that grab attention, convert registrations, and engage your audience. We'll also focus on developing strong event creative that stands out and drives results.
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Streamline your event projects with our Event Flow model. Our expert project management approach applies agile principles to complex event projects, ensuring efficient and effective delivery. We'll apply agile project principles to complex projects, working with you to build better briefs, definitions, and requirements. This will lead to smoother agency collaboration, reduced iterations, and a clearer framework for creativity.
WHAT WE DELIVER
