unlock business growth & performance through exceptional commercial experience programs.

3x

up to

increase in leads generated by organisation leveraging commercial events.

25%

up to

increase on average of customer lifetime value of attendees.

50%

up to

average increase of brand awareness in target customer groups

yet

only 25% of attendees say they are satisfied with the overall experience of commercial event and the average attendee spends only 2 hours at a commercial event.

unlock new approaches to the way you program your events.

we help you build strategies around attendees needs & interests while aligning these with your purpose - this enables a truly audience centric experience that adds value and meets them where they are.

  • we help you define an event program that integrates with your commercial strategy.

    this means your event is a completely connected experience for your audience, from pre-marketing through to after care (and everything in-between). your attendees will experience appropriate messaging to their stage of buying or engagement with you.

  • we use audience & organisation insights to form the basis of the experience journey design.

    this means your event has a clear value proposition and storytelling approach. your attendees will experience connected programming and experiences that make your important messages easy to understand and memorable.

  • we partner with in-house teams and delivery partners to deliver an aligned experience.

    this means all collaborators that are needed to deliver on an event can bring their expertise but ensure it is aligned and cohesive to the event. you will experience great efficiency & quality improvements in the collaboration and realisation of your project.

Statistics referenced are from published industry sources including: AttendeeNation, Meeting Professionals International, Salesforce & Eventbrite.

let’s connect

let us show you some of our work and discuss how we can design your commercial events to deliver commercial success.