EXPERIENCE STRATEGY
/ uncovering the why behind your event investments.
Building a connected event portfolio with clear connections to outcomes.
We bring a simplified approach for organisations to build a practical easy to use experience strategy. We partner with you to build and surface a clear understanding of organisational objectives and audience engagement tactics aligning this into a clear experience framework.
With the experience strategy framework in place, we work through your annual event & experience calendar mapping them by role and purpose, supporting you to take a step back and build a stronger connection between your activities and the objectives they are working to achieve.
Our experience strategy approach leaves organisations with a flexible strategic framework that gives a clear role and purpose to each event, a better understanding on how your annual calendar of investments work together and a basis to evaluate and decide on ad-hoc opportunities as they arise.
Generate better results from your events.
Surface and stop misaligned projects.
Build a holistic view and narrative of investments & impact.
Improve quality of stakeholder engagement with purpose based briefings.
Work to unlock greater value and focus from long-tail event investments.